A study was conducted at Jalalpur and Bishnupur villages of Kandiura union of Kendua Upazila under Netrakona district of Bangladesh. Data were collected from 127 farmers who were randomly selected as the sample of the study by using random sampling method. The researcher himself collected data through personal contact with a well-structured pretested interview schedule during the period from 17th February to 30th March, 2008. The study critically analysis the salient features of the rice growers and major challenges that may be regarded as the barriers for modern rice cultivations. Farmers indicated that there were 08 (eight) problems that created troubles in the adoption of modern rice varieties. Out of these, three problems in order to importance were: i) Unavailability of fertilizer in growing season ii) Irrigation crisis in dry season and iii) problem of cash money. It was also found that majority i.e. 78.74 percent of the farmers were faced medium problems, while 11.02 percent and 10.24 percent farmers were faced minor and severe problem respectively.

Key words: Analysis, behavior, modern rice growers, haor areas