The experiment was conducted at the Jute Research Sub-station, BJRI in Jashore during the cropping season in 2020 to improve an economically sustainable and profitable cropping pattern over the existing pattern. Four alternate cropping patterns viz. Boro-jute-T. aman (ACP1); Boro-T. jute-T. aman (ACP2); Boro/jute-   T. aman (ACP3) and Boro-jute/B. aman (ACP4) were introduced against the existing farmers’ cropping pattern Boro-fallow-T. aman (FCP). The experiment was conducted with three replications following RCB design. The highest rice equivalent yield (19.71 tha-1) was recorded from the cropping pattern Boro/jute-      T. aman (ACP3) followed by ACP2 (19.36 tha-1), ACP1 (19.33 tha-1) and ACP4 (18.86 tha-1). The farmers-managed cropping pattern Boro-fallow-T. aman yielded the lowest rice equivalent yield (12.41 tha-1). The gross return and gross margin in the alternate cropping patterns were higher than those in the existing cropping pattern. In comparison to the farmers’ pattern as cash cost basis, the gross margin was boosted by 55–60% in the farmers’ alternate pattern. The marginal benefit cost ratio was found to range from 2.16 to 2.77. Therefore, for improved crop productivity and profitability, farmers in the Jashore region could adopt alternate cropping pattern on their medium-high land where the lands may fallow after boro harvesting.

Key words: Farmers’ alternate cropping pattern, MBCR, rice equivalent yield, relay, T. jute.